angelleshpc.com
The challenge with any hospice is the very nature of the service our client offers. To avoid pushing an uncomfortable amount of mundane information to the user, we focused our overall strategy on breaking down all of this content into easily digestible bits of key information. They also needed a solution that would provide them a way to receive resumes and applications on their website.
The solution:
- Be welcoming, and sensitive to the needs
- Engage, as well as inform
- Simplify everything
- Encourage discovery
- Brand comes first
- Call to action form
They can:
- Upload and videos to education their clients
- Add new pages and content (no website master needed)
- Let users see their latest Tweets and Facebook post
- Add to their growing photo gallery
Blog about their latest event, information keeping their client informed